Erling Haaland Acquires Ownership Stake in Norwegian Hair-Tie Business

Redaction Simon Brett with Freddie Pye
Published on 2024-04-17 11:09:57

Norway striker Erling Haaland has expanded his commercial activities by investing in a hair-tie company, further boosting his off-the-pitch success alongside his impressive performances for Manchester City. Haaland has secured several endorsement contracts with top brands, showcasing his global appeal and marketability in the football industry. His latest investment in the Norwegian company Bon Dep highlights his long-standing relationship with the brand and his interest in supporting businesses he believes in.

Haaland’s investment in Bon Dep comes after years of using their “Kknekki” hair tie and recognizing its quality and contribution to his iconic look. The company’s founder credits Haaland’s endorsement for its annual revenue growth. The Manchester City forward expressed pride in becoming a shareholder in Bon Dep and supporting a brand he genuinely values. While focusing on his commercial activities, Haaland remains dedicated to securing success for his team in various competitions, including the Premier League, UEFA Champions League, and FA Cup.

As Manchester City continues to compete for titles in multiple competitions, Haaland’s investment in Bon Dep reflects his growing influence both on and off the pitch. The striker’s ability to attract top brands and invest in companies he believes in demonstrates his entrepreneurial mindset and ambition for long-term success in the football industry and beyond. The partnership with Bon Dep is another step in Haaland’s journey towards establishing himself as a prominent figure in the world of sports and business.

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