About the Programme
Next Gen Man City is an immersive summer school that connects ambitious young people with the real-world intersection of sport and business. Designed by Manchester City Sports Business School in collaboration with City Football Group, the programme blends academic insight with hands-on experience at one of the most innovative football clubs in the world.
Taking place over two weeks in Summer 2026, students will participate in 25 hours of interactive workshops each week, alongside industry-led sessions and live experiences that showcase how global sports brands operate at the highest level.
Every element of the programme is designed to foster teamwork, creativity, and problem-solving—essential skills for success in college, university, and future careers.
This premium experience is ideal for curious, motivated students aged 14–17 who want to explore potential pathways in sport, business, or marketing while building confidence, independence, and lifelong friendships.
Apply now
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What’s Included
• 25 hours of interactive workshops per week
• Hands-on practical experiences
• Sessions led by industry experts
• Exclusive behind-the-scenes access
• Etihad Stadium tour
• Visit to the City Football Academy
• Extra-curricular activities
• Closing ceremony
• Certificate of completion
• All meals included
• High-quality en-suite accommodation
• 24/7 on-site security and residential support team
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What You’ll Learn
The commercial side of sport has evolved rapidly over the past decade, enabling clubs and athletes to connect with global audiences, expand fan bases, and attract world-class sponsors.
Next Gen Man City offers unparalleled access to the fast-paced world of sports business. If you’re curious about how sports brands are built, how organisations attract and retain major sponsors, how fan and community experiences are enhanced, or how major sporting events are delivered, this programme provides the perfect introduction.
Students will benefit from:
Immersive Learning
Experience the sports industry first-hand through interactive workshops and exclusive behind-the-scenes access.
Industry Insight
Learn from a diverse range of industry professionals and creative leaders working across the global sports landscape.
Leadership Development
Build transferable skills that apply to both sport and business environments.
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Topics Covered
• Careers in Sports Business
• Sports Marketing
• Kit Design
• Fan Engagement
• Community Engagement
• Event Management
• Sports Sponsorship
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Practical Experiences
• VIP tour of the iconic Etihad Stadium
• Behind-the-scenes access to the City Football Academy
• Opportunity to take part in training sessions
• Additional exclusive experiences to be announced
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Who Is This For?
Next Gen Man City is designed for students who want to:
• Explore the business side of football
• Experience life inside one of the world’s leading sports organisations
• Build confidence, friendships, and a global perspective
• Strengthen college and university applications with credible, real-world experience
